MARC details
| 000 -LEADER |
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| fixed length control field |
02471nam a22003857a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250625151439.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
171012t2017 xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
AFVC |
| 245 ## - TITLE STATEMENT |
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| Title |
Tracking change : |
| Remainder of title |
midterm snapshot evaluation findings for The Line campaign |
| Statement of responsibility, etc |
Prepared for Our Watch by Kantar TNS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Melbourne, Vic. : |
| Name of publisher, distributor, etc |
Our Watch, |
| Date of publication, distribution, etc |
2017 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
electronic document (7 pages) ; PDF file: 287 KB |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Our Watch delivers The Line, Australia’s long-term social marketing initiative for young people aged 12 to 20 years to prevent violence against women and their children. The Line’s long-term goal is to prevent violence against women and their children by addressing the gendered drivers of violence outlined in Change the story. <br/><br/>The Line is an evidence-based primary prevention campaign that uses a multi-pronged approach including social media, content marketing, ambassadors and partners, resources for ‘influencers’ (e.g. parents and teachers), public relations, advertising and stakeholder engagement.<br/><br/>This report provides a snapshot of key findings from The Line’s October 2016 evaluation survey of its You Can’t Undo Violence campaign (Wave 3 survey) with survey data compared against the initial September 2015 evaluation survey (Benchmark survey). (From the document). For the background information and the initial (2015) survey, access the Our Watch website. Access The Line website for campaign resources. Record #5621 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| 9 (RLIN) |
103 |
| Topical term or geographic name as entry element |
CHILD ABUSE |
| 610 #0 - SUBJECT ADDED ENTRY--CORPORATE NAME |
|---|
| 9 (RLIN) |
5331 |
| Corporate name or jurisdiction name as entry element |
Our Watch |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ADOLESCENT RELATIONSHIP ABUSE |
| 9 (RLIN) |
3080 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ADOLESCENTS |
| 9 (RLIN) |
43 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ATTITUDES |
| 9 (RLIN) |
70 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
CHILDREN |
| 9 (RLIN) |
127 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
DATING VIOLENCE |
| 9 (RLIN) |
3263 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
EVALUATION |
| 9 (RLIN) |
236 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
INTIMATE PARTNER VIOLENCE |
| 9 (RLIN) |
431 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5490 |
| Topical term or geographic name as entry element |
PREVENTION PROGRAMMES |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
PRIMARY PREVENTION |
| 9 (RLIN) |
3268 |
| 650 #5 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
466 |
| Topical term or geographic name as entry element |
PROGRAMME EVALUATION |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
2645 |
| Topical term or geographic name as entry element |
SOCIAL MARKETING |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
SOCIAL MEDIA |
| 9 (RLIN) |
3663 |
| 650 #5 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
The Line campaign |
| 9 (RLIN) |
7086 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
YOUNG PEOPLE |
| 9 (RLIN) |
660 |
| 651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Geographic name |
AUSTRALIA |
| 9 (RLIN) |
2597 |
| 710 ## - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Kantar TNS |
| 9 (RLIN) |
7087 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://www.ourwatch.org.au/getmedia/4aee829c-4478-42a4-83fc-b39781cfcdb8/Tracking-Change-Midterm-Snapshot-Report-AA.pdf.aspx?ext=.pdf ">https://www.ourwatch.org.au/getmedia/4aee829c-4478-42a4-83fc-b39781cfcdb8/Tracking-Change-Midterm-Snapshot-Report-AA.pdf.aspx?ext=.pdf </a> |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://www.ourwatch.org.au/What-We-Do/The-Line">https://www.ourwatch.org.au/What-We-Do/The-Line</a> |
| Link text |
Our Watch website |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://www.theline.org.au/respect">https://www.theline.org.au/respect</a> |
| Public note |
The Line website |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Report |
