It's not OK Campaign : (Record no. 4542)

MARC details
000 -LEADER
fixed length control field 01648nam a22002657a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250625151350.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141106s2011 -nz||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency AFVC
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 2347
Personal name Woodley, Alex
245 ## - TITLE STATEMENT
Title It's not OK Campaign :
Remainder of title Phase three
Statement of responsibility, etc report prepared by Alex Woodley and Nadine Metzger. Report prepared for Theresa Family and Community Services | Ratonga Ā-Whānau, Ā-Hapori, Ministry of Social Development
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Wellington, N.Z. :
Name of publisher, distributor, etc Family and Community Services, Ministry of Social Development,
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent electronic document (64 pages); PDF format: 1.78 MB
520 ## - SUMMARY, ETC.
Summary, etc This research was commissioned in order to understand whether, and if so how, attitudes and behaviours relating to the willingness, confidence and capacity to give and/or receive help have been influenced by the cut-out advertisements. In addition, this research aims to understand whether the It’s not OK campaign has helped to support the conditions that encourage help giving and receiving. It sits alongside the fourth Reach and Retention survey in measuring the impact of the third phase of television advertisements. (from the It's not OK campaign website).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 48
Topical term or geographic name as entry element ADVERTISING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ATTITUDES
9 (RLIN) 70
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BEHAVIOUR CHANGE
9 (RLIN) 3724
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element INTERVENTION
9 (RLIN) 326
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element SOCIAL MARKETING
9 (RLIN) 2645
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element SURVEYS
9 (RLIN) 592
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 252
Topical term or geographic name as entry element FAMILY VIOLENCE
651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name NEW ZEALAND
9 (RLIN) 2588
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Metzger, Nadine
9 (RLIN) 1707
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://thehub.swa.govt.nz/assets/documents/43022_Its-not-OK-phase-3-influence-report_0.pdf">https://thehub.swa.govt.nz/assets/documents/43022_Its-not-OK-phase-3-influence-report_0.pdf</a>
Public note Archived by The Hub
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Report
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Vine library Vine library 06/11/2014   Online ON14110205 06/11/2014 06/11/2014 Access online