| 000 | 01648nam a22002657a 4500 | ||
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| 999 |
_c4542 _d4542 |
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| 005 | 20250625151350.0 | ||
| 008 | 141106s2011 -nz||||| |||| 00| 0 eng d | ||
| 040 | _aAFVC | ||
| 100 |
_92347 _aWoodley, Alex |
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| 245 |
_aIt's not OK Campaign : _bPhase three _creport prepared by Alex Woodley and Nadine Metzger. Report prepared for Theresa Family and Community Services | Ratonga Ā-Whānau, Ā-Hapori, Ministry of Social Development |
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| 260 |
_aWellington, N.Z. : _bFamily and Community Services, Ministry of Social Development, _c2011 |
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| 300 | _aelectronic document (64 pages); PDF format: 1.78 MB | ||
| 520 | _aThis research was commissioned in order to understand whether, and if so how, attitudes and behaviours relating to the willingness, confidence and capacity to give and/or receive help have been influenced by the cut-out advertisements. In addition, this research aims to understand whether the It’s not OK campaign has helped to support the conditions that encourage help giving and receiving. It sits alongside the fourth Reach and Retention survey in measuring the impact of the third phase of television advertisements. (from the It's not OK campaign website). | ||
| 650 |
_948 _aADVERTISING |
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| 650 |
_aATTITUDES _970 |
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| 650 |
_aBEHAVIOUR CHANGE _93724 |
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| 650 |
_aINTERVENTION _9326 |
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| 650 |
_aSOCIAL MARKETING _92645 |
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| 650 |
_aSURVEYS _9592 |
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| 650 |
_9252 _aFAMILY VIOLENCE |
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| 651 | 4 |
_aNEW ZEALAND _92588 |
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| 700 |
_aMetzger, Nadine _91707 |
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| 856 |
_uhttps://thehub.swa.govt.nz/assets/documents/43022_Its-not-OK-phase-3-influence-report_0.pdf _zArchived by The Hub |
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| 942 |
_2ddc _cREPORT |
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