Examples of evaluated social marketing campaigns addressing woman abuse : references and brief descriptions
Straatman, Anna-Lee
Examples of evaluated social marketing campaigns addressing woman abuse : references and brief descriptions Anna-Lee Straatman - London, Ontario : Learning Network, Centre for Research and Education on Violence Against Women and Children, 2014 - electronic documnt (9 pages) ; PDF file: 289 KB; Available in HTML - Learning Network Brief .
Learning Network Brief, no. 18, February 2014
A literature search using Google Scholar was conducted to identify social marketing campaigns focusing on woman abuse. Campaigns from Australia, Great Britain, New Zealand and United States were identified. Search terms included social marketing campaign(s), family violence, domestic violence, violence against women, and woman abuse. Information about the campaigns identified through the literature review is summarized in the table.
Although there are several campaigns referred to in various publications, only those that offered a description of the campaign or an evaluation of an aspect of the campaign were included in this resource. (From the website). Record #5619
FAMILY VIOLENCE
DOMESTIC VIOLENCE
EVALUATION
INTIMATE PARTNER VIOLENCE
LITERATURE REVIEWS
PREVENTION PROGRAMMES
PRIMARY PREVENTION
SOCIAL MARKETING
SOCIAL MEDIA
AUSTRALIA
CANADA
NEW ZEALAND
UNITED KINGDOM
UNITED STATES
Examples of evaluated social marketing campaigns addressing woman abuse : references and brief descriptions Anna-Lee Straatman - London, Ontario : Learning Network, Centre for Research and Education on Violence Against Women and Children, 2014 - electronic documnt (9 pages) ; PDF file: 289 KB; Available in HTML - Learning Network Brief .
Learning Network Brief, no. 18, February 2014
A literature search using Google Scholar was conducted to identify social marketing campaigns focusing on woman abuse. Campaigns from Australia, Great Britain, New Zealand and United States were identified. Search terms included social marketing campaign(s), family violence, domestic violence, violence against women, and woman abuse. Information about the campaigns identified through the literature review is summarized in the table.
Although there are several campaigns referred to in various publications, only those that offered a description of the campaign or an evaluation of an aspect of the campaign were included in this resource. (From the website). Record #5619
FAMILY VIOLENCE
DOMESTIC VIOLENCE
EVALUATION
INTIMATE PARTNER VIOLENCE
LITERATURE REVIEWS
PREVENTION PROGRAMMES
PRIMARY PREVENTION
SOCIAL MARKETING
SOCIAL MEDIA
AUSTRALIA
CANADA
NEW ZEALAND
UNITED KINGDOM
UNITED STATES